CupofLeads

Give your audience something they will actually use.

Cup of Leads lets your members describe who they need to reach and receive three researched matches, with the reason each one fits and what is happening there right now. It is free to them and free to you, and you see what your audience is trying to accomplish.

Watch the two minute film
Real value, immediately
Your members describe what they are looking for and receive three researched matches. No demo, no trial, no sales call.
Nothing to set up
We build the page. You share a link. There is no software to install and no account for your members to create.
Co-branded, not white-labelled
Your logo leads. It reads as something you arranged for them, because it is.
You learn what they need
An aggregate view of what your audience is hunting for: categories, geographies, capital bands and what they care about. Useful for planning content, events and sponsorships.
We handle the cost
The research is on us, inside a cap we agree with you up front.
Aggregate only, always
You never see an individual member's searches, their results, or their identity. That is a product decision, not a setting.

Where this works best

We are a directory of institutions: who has money, who moves money, and who sits between them. So this works when your members need to find an organisation of that kind.

It works less well when the answer is a small local business defined by its size or trade. We would rather tell you that now than put an empty page in front of your members with your name on it.

Tell us about your audience

Your organisation
We check this to confirm the organisation is real before anything goes out under both our names. An application without one cannot be approved.
Your logo

Your page is co-branded, not white-labelled: your logo leads at the top and ours sits beneath it, so your members can see this is something you arranged for them.

A direct link to a PNG or SVG, ideally on a transparent or white background. Right-click the logo on your own site and copy the image address. If you would rather send a file, or you are not sure, leave this and we will ask you for it.
You
What are your members usually trying to find?

This is the part we actually check. Pick anything that fits, then describe it in your own words.

Your audience
How would you share it?
Roughly how many people
What would make this worth doing for you?
A person reads every one of these. Nothing goes live automatically.